The company.

Since 1906, New Balance has empowered people through sport and craftsmanship to create positive change in communities around the world. We innovate fearlessly, guided by our core values and driven by the belief that conventions were meant to be challenged. We foster a culture in which every associate feels welcomed and respected, where leaders and creatives are inspired to shape the world of tomorrow by taking bold action today. At New Balance, We Got Now.

NB’s Sales Performance team is growing and is looking for its future Key Account Manager Performance to drive the commercial success of our strategic accounts in France.

Missions.

The Key Account Manager Performance will play a pivotal role in developing and executing strategic plans for our key retail partners, ensuring alignment with brand objectives, and driving profitable growth across categories.

1. Strategic Account Development

• Produce and implement strategic plans for each key retailer and category to achieve sales targets.

• Build long-term, sustainable relationships with key accounts and maintain multi-level contacts within their organizations.

• Create product assortment plans in line with account and brand strategies.

• Drive the execution of assortment plans with the national sales organization and category managers.

• Forecast sales, manage product forecasting, and ensure order book conversion on a weekly basis by account.

2. Sales Performance Management

• Develop and monitor action plans to achieve monthly, quarterly, and annual objectives and address any sales gaps.

• Collaborate with Customer Services to maximize service levels and ensure operational excellence from sales order to on-time delivery.

• Analyze sell-in and sell-out performance, leveraging weekly sell-through data to inform decisions.

• Work closely with Finance and Credit Control to resolve payment issues and secure healthy account performance.

3. Cross-Functional Collaboration & Market Execution

• Partner with Marketing to develop and implement co-op marketing activities tailored to key accounts.

• Control and support the application of store plans: distribution, product activations, marketing and sports marketing events.

• Act as a product performance expert by conducting store visits and delivering trainings.

• Provide structured monthly feedback to the Marketing and Merchandising teams to inform product development.

Expected Profile.

Profile
👉 Master’s degree or equivalent.
👉 Minimum of 5 years’ experience as a Sales Representative, Category Manager, or Key Account Manager in the sports, fashion, FMCG industry, or retail experience in buying/merchandising.
👉 Solid understanding of the sports market and key account dynamics.

Skills
👉 Fluent in French and professional English.
👉 Excellent negotiation, communication, and analytical skills.
👉 Strong sales orientation and customer focus.
👉 Comfortable working with forecasts, sales planning, and performance analysis.
👉 Highly organized with strong planning and problem-solving abilities.
👉 Business-oriented mindset with adaptability and proactivity.
👉 Team player with sensitivity in managing relationships across different levels.

Location, travel & compensation.

👉 Location: Based in Paris
👉 Travel: Regular travel within France required
👉 Availability: As soon as possible